Never make this fatal mistake in negotiation!

All of us have heard about machine learning & artificial intelligence now- a -days. If you want to build a career in marketing you have to  understand  the meaning & application of the word  “emotion” correctly that separates a human being from a machine. 

When you want to inspire desire, it’s not about how much perfection you bring on the negotiation table, rather how well and at what level you can able to emotionally connect with your prospective customer.

You can’t win  customer’s heart only by talking about your product & services. Because all your competitor’s do the same thing any way. It’s only when you engage customer  in the discussion in a productive way through empathic listening, you enhance your chances significantly.

“Customer engagement” is the new currency in the world of business, if traded well, “YOU” can derive immense value out of it.